Lakewood Exterminating Success Story

Lakewood Exterminating, a pest control company serving residential neighborhoods in Cleveland, Ohio, sought to enhance its online visibility and attract more local customers. That’s when the partnership between Lakewood Exterminating and Timmermann Group began.

photo of family surrounded by an outline of a house below the lakewood logo

Lakewood Exterminating Improved Search Rankings

Search Field

“cleveland exterminator” #1 on Desktop

Ranking Increase

“cockroach exterminator cleveland” #1 on Desktop

Bar Graphs

“pest control cleveland” #4 on Desktop

Custom SEO Strategy

Research and Discovery

Timmermann Group conducted a comprehensive research and discovery journey to gain deep insight into Lakewood Exterminating’s business objectives, target audience, and competitive landscape. From there, TG laid the foundation for a tailored and strategic SEO strategy for Lakewood Exterminating. 

search result for cleveland exterminator mocked up on desktop

Strategy Development

From the insights gathered during the research phase, Timmermann Group crafted a strategic plan to improve Lakewood Exterminating’s SEO strategy to enhance their online visibility and drive organic traffic to their website. We focused on keyword research, competitor analysis, on-page optimization, technical SEO, and the acquisition of valuable backlinks. By prioritizing these areas, TG helped Lakewood Exterminating improve their rankings.

search results for cockroach exterminator cleveland mocked up on a desktop

How TG Helped

Competitor Analysis

TG performed a competitor analysis, diving deep into Lakewood Exterminating’s competitive landscape to gain insights into competitor strategies, strengths, and weaknesses.

Keyword Research

TG conducted keyword research, identifying relevant keywords and phrases used commonly by potential customers when searching for pest control services. This in-depth analysis not only revealed high-volume keywords but also enabled Lakewood Exterminating to target a broader spectrum of search queries and capture qualified leads effectively.

On-Page Optimization

TG optimized Lakewood Exterminating’s website for on-page elements such as meta tags, heads, and content structure. By fine-tuning these elements, we improved their search engine visibility and enhanced user experience.

Technical SEO

TG implemented Technical SEO enhancements to ensure that Lakewood Exterminating’s website’s technical aspects were optimized for search engines. This involved optimizing site speed, mobile responsiveness and resolving crawlability issues. 

Valuable Backlinks

TG focused on acquiring high-quality backlinks from authoritative websites within the pest control industry and the local community. This helped boost Lakewood Exterminating’s domain authority, improved search rankings, and increased organic traffic.

Results: Improved Search Rankings

Search Field

“cleveland exterminator” #1 on Desktop

The optimization efforts propelled “cleveland exterminator” to #1 on desktop search, showcasing its dominance in Cleveland’s pest control market.

Ranking Increase

“cockroach exterminator cleveland” #1 on Desktop

The SEO strategies secured “cockroach exterminator cleveland” at the top of desktop search, highlighting its specialization and effectiveness in capturing relevant search traffic.

Bar Graphs

“pest control cleveland” #4 on Desktop

“pest control cleveland” improved its ranking on Google by ranking to spot #4 on desktop and spot #5 on mobile, solidifying its position among Cleveland’s premier pest control services. 

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