Neill Schwerin Boxerman, P.C. Success Story

Neill Schwerin Boxerman, P.C. is a well-respected law firm in St. Louis, known for their expertise in handling financial disputes. They came to Timmermann Group looking to partner with a branding and website design agency with a clear goal: to create a brand and website that truly reflected who they are. They wanted to showcase their strategic expertise, professional integrity, and unwavering commitment to their clients.

Homepage design mockup for Neill Schwerin Boxerman, P.C., displayed on a laptop screen, emphasizing strategic counsel for tax problems with a clean and modern web design."

The Verdict: A Perfectly Aligned Brand & Website

Improvement

Enhanced Brand Perception

Enhanced User Experience

Intuitive User Experience

Superior Aesthetics

Strengthened Market Position

The Case: Getting to Know Neill Schwerin Boxerman, P.C.

Research & Discovery

Before we took on the challenge of designing and branding, we did our due diligence. We took the time to really get to know who Neill Schwerin Boxerman, P.C. is. Understanding the firm was not just about knowing their services but grasping the complexities of their clients’ needs. Our research involved rigorous discussions with the firm’s team and studying their unique approach to financial and white-collar legal challenges. This thorough groundwork laid the foundation for a brand that was as robust and detailed as the legal strategies Neill Schwerin Boxerman, P.C. is known for.

A set of web pages from the Neill Schwerin Boxerman, P.C. website, featuring a well-organized layout with clear sections, demonstrating user-friendly navigation and professional branding.

Building a Case for Success

With a solid understanding of the firm, we tailored a strategy that would resonate with their audience of individuals and businesses facing serious financial inquiries—those who would value the firm’s assertive and empathetic approach. Our strategy was not merely about aesthetics but forging a connection aligned with the firm’s transparency and direct communication ethos. We envisioned a brand and a website that would serve as the firm’s best first impression, ensuring it communicated their expertise in tax controversy and their commitment to client advocacy.

Elegant notecard design with the Neill Schwerin Boxerman, P.C. branding, featuring a minimalist layout with gold accents, highlighting a sophisticated and professional visual identity.

How TG Helped

Branding

We collaborated closely with Neill Schwerin Boxerman, P.C. to establish a brand identity that reflects their identity and their esteemed stature in the legal community. Through in-depth interviews and interactive workshops, we uncovered the firm’s core values of integrity, expertise, and dedication and used these insights to craft a logo and visual identity that embodies the firm’s authority and trustworthiness. The final brand guide features deep blues and golds to symbolize wisdom and value and a balanced typography that merges tradition with modernity—reflecting the firm’s blend of time-honored legal strategies with innovative solutions. This comprehensive brand was more than a new look—it was about creating a trusted identity that resonates immediately with clients. We knew we had nailed it when the brand unmistakably exuded the professionalism and seriousness that Neill Schwerin Boxerman, P.C. is known for—case closed.

Brand Collateral

With the new brand identity firmly established, we meticulously extended it across all physical and digital touchpoints, ensuring a consistent and professional presentation. Every element, from the visual appeal of business cards to the design of letterheads, notecards, and envelopes, was infused with the firm’s visual identity, ensuring that each piece of communication carried the same professional weight. Further amplifying this brand presence, we launched a ‘Coming Soon’ webpage, which served as much more than a placeholder. This initial online presence acted as the firm’s opening statement, building brand recognition and anticipation while providing an immediate point of contact for potential clients. By integrating the brand across these varied materials and the webpage, we ensured that Neill Schwerin Boxerman, P.C. was making a marked impact in their field even before the full website launch.

Website Design

Our goal was to design a website that felt like a natural extension of Neill Schwerin Boxerman, P.C.’s brand—compelling, concise, and clear, much like a winning legal brief. We meticulously planned the site’s structure to ensure all key information was easily accessible, reflecting the firm’s expertise and authority. The design, flexible yet consistent, incorporated a holistic approach to user experience, considering everything from the overall aesthetic to navigation. We provided expert guidance on photography, ensuring each image was personal and perfectly aligned with the firm’s values. This attention to detail resulted in a website that not only looked exceptional but also delivered an intuitive and reassuring user experience. Every aspect of the site, from the structured sitemap to strategic content placement, was designed to guide users effortlessly, mirroring the firm’s straightforward and efficient approach to legal representation. The outcome was a digital presence that truly represented the firm’s dynamic yet dependable nature, making every visitor feel they were in capable hands.

Branding guidelines for Neill Schwerin Boxerman, P.C., showcasing the primary headline font and colour scheme, with a focus on a cohesive and professional visual identity.

The Final Judgement

Improvement

Enhanced Brand Perception

The branding and cohesive visual identity we developed across the website, print materials, and other brand assets have significantly elevated Neill Schwerin Boxerman, P.C.’s perceived authority, and professionalism in the legal industry. 

Enhanced User Experience

Intuitive User Experience

The thoughtful content strategy and streamlined sitemap, coupled with a focus on user-centric design, made the website highly intuitive and user-friendly. This approach allowed visitors to navigate easily and efficiently find the information they need, reflecting Neill Schwerin Boxerman, P.C.’s commitment to accessibility and exceptional client service.

Superior Aesthetics

Strengthened Market Position

The combination of a professional website, personalized photography, and consistent branding, along with a refined brand and strategically designed website, has solidified Neill Schwerin Boxerman, P.C.’s leadership position in the legal field. This cohesive approach across all platforms ensures the firm is positioned more competitively in the market.

quote mark

Timmermann showed flexibility as they helped us define and create our colors, logo and design. Through collaboration, they developed a wonderful vision for the brand. They translated our copy into a final product that we are proud to share.

- Michelle F. Schwerin, J.D., CPA, Neill Schwerin Boxerman, P.C.