Telle Tire & Auto Centers Success Story
Since 1942, Telle Tire & Auto Centers has been the first choice for expert auto repair and the best tire packages in Missouri and Kansas. As a leading automotive service franchise, Telle Tire wanted to drive even greater success by increasing leads, boosting appointments, and expanding their footprint. Thus, an SEO marketing partnership was the perfect gear shift they needed to accelerate their marketing.
Telle Tire's Traffic Zooms Ahead with TG Partnership
120% Increase in Organic Traffic
560% Increase in Organic Key Events
760% Increase in Ranking Keywords
SEO Strategy Development & Implementation
A Roadmap to Success
Determined to rev up their digital footprint and accelerate growth, Telle Tire joined forces with Timmermann Group. This partnership marked the beginning of a comprehensive strategy to enhance Telle Tire’s online presence and drive customer engagement, setting the stage for remarkable transformation.
Shifting Gears to Achieve Growth
When Telle Tire teamed up with Timmermann Group, their SEO and digital marketing shifted into high gear. We designed a custom SEO strategy that turbocharged their online growth, targeting critical areas for maximum impact. We enhanced Telle Tire’s search rankings, leads, and revenue by optimizing location pages, creating compelling service pages, and developing educational blog content. In addition to those efforts, we performed technical SEO maintenance.
How TG Helped
Location Page Optimization
To ensure customers could find Telle Tire easily, we created and optimized detailed location pages. These pages were crafted to effectively communicate key services and accurate NAP (Name, Address, Phone) information, which is critical for local SEO success. This strategic optimization has resulted in an average conversion rate of 15%, driving more local traffic.
Service Pages Creation
We knew Telle Tire needed to stand out in such a competitive market, so we created informative service pages. This improved visibility for specific services and significantly boosted appointment bookings.
Blog Content Development
Telle Tire established authority in the automotive industry by developing education and engaging blog content that addressed common car repair questions. This content strategy positioned Telle Tire as a trusted expert, which enhanced their credibility and improved search engine rankings for relevant keywords.
Technical SEO Maintenance
To maintain the health and performance of Telle Tire’s site, we had to manage technical SEO elements such as metadata, canonicals, and redirects. This ensured search engines could understand and prioritize the site’s content.
Results: Increased Web Traffic
120% Increase in Organic Traffic
Through strategic optimization of Telle Tire’s digital presence, organic traffic saw a 120% increase in just one year, contributing to an overall 608% growth throughout the project’s lifetime. This surge in traffic highlights the effectiveness of the targeted SEO efforts, driving more potential customers to Telle Tire’s website through enhanced search engine visibility and improved keyword rankings.
560% Increase in Organic Key Events
Our focus on optimizing key areas led to a 560% increase in organic key events compared to the previous year. This result was driven by improved search visibility and effective content marketing.
760% Increase in Ranking Keywords
Our custom SEO strategy resulted in a 760% increase in ranking keywords over the project’s lifetime. This impressive growth in keyword rankings highlights our success in boosting Telle Tire’s search engine presence and driving traffic to their site through enhanced content and technical SEO.
Partnering with Timmermann Group has been a great decision for Telle Tire & Auto Centers. They have gone above and beyond to understand our business goals and deliver results. We were looking to increase leads, boost appointments, and expand the Telle Tire brand. Since our partnership with them, they’ve updated our site’s content and helped us book more appointments through their SEO efforts. Their expertise sets them apart, and I highly recommend them if you’re looking for a conversion marketing agency!
- Aaron Telle, Telle Tire & Auto Centers
